Promotional Opportunities
A Matter of Visibility
Maximize Your Exhibit Investment with Sponsorship & Advertising Opportunities
IFT’s Food Expo and annual event provides the largest concentration of qualified food science and technology buyers a virtual playground for learning and product discovery. It’s the ideal environment for keeping your brand top-of-mind to gain the competitive edge you need.
IFT offers a wide range of promotional opportunities to fit virtually every budget and business objective. Over 20,000 attendees come to IFT’s annual event and Food Expo with the intent to learn about and make important buying decisions for their companies and organizations. Don’t miss this advantageous opportunity to get your brand top on mind to your target audiences.
IFT’s annual event and Food Expo is where you can:
- elevate your brand from competitors
- meet and strengthen critical business relationships
- launch businesses and announce new products
- gain in major traction
- build momentum
- accelerate success
Sponsorship & Advertising Details
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Attendee Demographics
IFT provides a unique opportunity to have direct access to prospective buyers and buying influencers.
More than 80% of attendees make or influence their company’s buying decisions.*Metrics reflect data captured from IFT16 Attendee and Exhibitor Survey. IFT16 metrics provide insights into expectations for Chicago-based IFT Food Expos.
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Sponsorship Packages
Sponsors who purchase sponsorship opportunities at the $9,999 or higher level receive the following feature opportunities.
Sponsorship FeaturesGold ($30,000+)Silver ($15,000 - $29,999)Bronze ($10,000-$14,999)Supporter ($9,999 or less)Right of first refusal renewalxInclusion in IFT event sponsor thank you via TwitterxLogo and level recognition in signage within featured general session roomxBooth location highlighted on IFT Food Expo mapxRecognition on mobile appxPost show sponsorship reportxxIFT17 web site recognition - tiered recognitionxxxTiered recognition on sponsor banner at IFT eventxxxRibbon on name badge (by level)xxxAccess to IFT event press list prior to eventxxxxAccess to IFT event press list prior to eventxxxx -
À La Carte Branding Opportunities
More ways to make an impact.
Leverage our à la carte options to customize and expand your brand engagement experience. All à la carte options can be purchased as part of a sponsorship package or independently. IFT’s annual event offers à la carte options in the following categories:
- Environmental – Banners, carpet decals, column wrappers, escalator and stair decals, door clings, interactive table tops
- Digital – IFT18 News Daily, Mobile App, interactive prominently placed mosaic wall, pre- and post-attendees highlights newsletters
- Education – pre-event short course sponsorship, sponsor-led presentations, scientific and core science track sponsorships
- Advertising – Attendees registration tote bag inserts, program and exhibit directory, Food Technology Magazine
- Networking and Social Experiences – New Professional Leadership Mixer and Program, IFT Topical Division Socials, Pre-event short courses continental breakfast and others
- NEW! Super Sampling Opportunities – allows exhibitors to provide attendees with samples in the Grand Concourse
- Cooking up Science – back for IFT18, Cooking up Science allows you to demonstrate your ingredient in an interactive and high-profile setting
To learn more, contact your IFT Account Manager.
Director of Sales & Business Partnerships (East Coast, Midwest, & International)
Email: seyoung@ift.org
Phone: +1.215.721.7851
Fax: +1.215.721.6379
Strategic Account Manager (West Coast)
Email: bmccoll@ift.org
Phone: +1.630.841.2928
Fax: +1.312.596.5669
Strategic Account Associate (Southeast)
Email: psimmons@ift.org
Phone: +1.312.604.0280
Fax: +1.312-596-5680
Contact: Darlene Hankes
Sales Systems Administrator
Email: dhankes@ift.org
Phone: +1.312.604.0269